3,000 Exhibitor CeBIT 2018 Rolls Out “New Ticket Set-Up”

May 09

3,000 Exhibitor CeBIT 2018 Rolls Out “New Ticket Set-Up”

One of the things that caught our attention about the visitor marketing for CeBIT, which is expected to draw some 200,000 attendees to the Hannover fairgrounds next month, is their new ticket pricing strategy. The organizer of the giant tech trade show is running a four phase, time-centric variable pricing program, with an 8x delta between the lowest and highest...

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Berlin Mega Event Expands Mobile Platform

Feb 17

For the past few weeks, the film industry turned its attention to the German capital for Berlinale 2011’s constellation of events, including the 61st Berlin International Film Festival and integrated global trade show, the European Film Market (EFM). Nearly 300,000 tickets were sold to the public program. Film professionals from more than 125 countries were on hand,...

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