AFM 2014 Adds Video to Global Attendee Acquisition Campaign

Aug 14

    Online video consumption is exploding.  Globally, each month, more than 1 billion unique users visit YouTube, and watch over 6 billion hours of video on the video sharing web site, according to YouTube. Looking more specifically at the U.S., “187.8 million Americans watched 46.6 billion online content videos in March, while the number of video ad...

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250,000 Visitor Edinburgh Art Festival Leverages Twitter; Photos Boost Engagement

Aug 05

250,000 Visitor Edinburgh Art Festival Leverages Twitter; Photos Boost Engagement

The Edinburgh Art Festival, the annual visual arts event which attracts over 250,000 visitors, opened last Thursday, and their Twitter feed has been ALIVE over the past week. In the seven day period we tracked, which includes the first several days of the event, and a few days leading up to it, the event organizer posted to Twitter nearly 100 times, including both...

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