1.5 Million Square Foot Baselworld 2014 Goes Native; In-Stream Ads on the Rise

Mar 27

1.5 Million Square Foot Baselworld 2014 Goes Native; In-Stream Ads on the Rise

We have seen numerous ads in our Facebook News Feed promoting the world’s largest watch and jewelry trade show, which opened today.  Baselworld’s ads were hard to miss because of the frequency and creative, which employed a compelling image that spanned the entire width of the News Feed. These type of native ads on the major social nets, Facebook,...

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Cartier Exhibition in Paris Deploys 300 x 600 Online Ad Unit; Larger Digital Display Formats On the Rise

Mar 05

Cartier Exhibition in Paris Deploys 300 x 600 Online Ad Unit; Larger Digital Display Formats On the Rise

“Cartier. Le style et l’histoire”, which recently wrapped up at the Grand Palais in Paris, is the “first exhibition of this scale” to be held in Paris by the “Jeweler to Kings” in a quarter century. The exhibition featured extraordinary jewelry, bejeweled accessories and timepieces, including the diamond “Halo”...

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